Company Profilecompany cultureManagement methodBrand Marketing Business operation

Heng shinki electronics (Qingdao) Co. , Ltd.  established in 2002, is located in Qingdao, a famous city in China. It covers an area of 50 acres, has an annual output value of hundreds of millions of yuan, and has a daily production capacity of 500,000 sets of sensors. It currently has two R&D centers in East China and South China; Three production bases in Qingdao, Hefei and Mingguang; four sales centers in North China, South China, East China and overseas. The company has obtained dozens of national product invention patents, including Haier, Hisense, Midea, Meiling, Omar, Huaxin Air Conditioning, York Air Conditioning, Swedish PAX AB Fresh AB, British Intelliven, Turkey Achlik, Slovenia Gorani, etc. There are more than 200 foreign customers, and the production and sales volume has been ranked first in the same industry for many years. In 2016, Heng shinki Electronics was rated as "National High-tech Enterprise".

Heng shinki Electronics is a high-tech intelligent manufacturing enterprise integrating R&D, production, processing and sales. The company has independent R&D capabilities and a R&D team. At the same time, it actively absorbs world-class technologies such as Europe, America, Japan and South Korea. Our company’s temperature and humidity sensors and The new smart sensor has the characteristics of high technical content, wide application range, complete variety, high quality, strong stability and strong competitiveness. At present, the company can produce more than a thousand mature products in batches, making the company in high, medium, and The most comprehensive competitiveness in the field of low temperature and humidity sensors. Our products cover the mainland and are exported to Europe, America, Japan, Korea and other countries.

The R&D and production products of Hengxinji Electronics include: thermistors, temperature and humidity sensors, human sensors, gas sensors, pressure sensors, digital sensors, solar water level sensors, wind speed sensor modules, UV sterilization modules, automotive wiring harnesses, intelligent control panels ( PCBA), etc., products cover household appliances, automobiles, Internet of Things, smart home, robots and other industries.

The company has established a series of production lines for new smart sensors, thermistors, automobile and home wiring harness integration, and circuit control boards. The company’s products are widely used in home appliances (such as refrigerators, air conditioners, washing machines, televisions (LCD TVs), water heaters, drinking fountains, etc.), industrial equipment (dehumidifiers, boilers, automatic control equipment, instruments, etc.), automobiles, and medical Equipment, computers, energy-saving lamps, power control panels, energy-saving power supplies, communication equipment and other fields.

The wide application of smart sensors and national policy support have given the company the confidence and motivation to continue to innovate and develop. The company always adheres to independent innovation and takes the path of differentiation; adheres to the concept of sustainable development unswervingly, and integrates environmental protection, energy saving, intelligence and innovation. Putting first in the development of the company, Heng shinki always believes that through unremitting efforts and continuous innovation, it will eventually become a leader in the sensor industry, better serve the society, and create value.

Honorary awards won by enterprises

In 2006, " shinki" brand thermistor series products won the "National Top Ten Thermistor Brands"

Obtained the invention patent certificate of "Method for preparing NTC thermistor and NTC thermistor made by it" in 2012

In 2016, obtained the practical patent certificate of "a kind of human sensing device"

Obtained ISO/TS16949:2009 system certification in 2016

Won the "National High-tech Enterprise Certificate" in 2016

In 2017, the Hefei subsidiary won the title of "National High-tech Enterprise"

In 2016, Hisense was named "Excellent Supplier of Supply Guarantee"

In 2017, Meiling was rated as "Excellent Quality Supplier"

Awarded Haier Excellent Supplier in 2018

Won the "Golden Stone Award" of the United States in 2020

Corporate brand development strategy

According to the requirements of the State and Municipal Economic and Information Commission, Heng shinki Electronics strives to make brand building an important breakthrough in the implementation of the new and old kinetic energy conversion project, and continues to make high standards, high quality, and beautiful brands. The company has fully entered the "brand strategy" stage. To achieve a commercial sales revenue of more than 1 billion yuan, a well-known national brand with clear positioning and outstanding style characteristics, and gradually develop into an international brand.

The "Shinki" brand is the independent operating brand of Heng shinki Electronics. The brand was founded in 2000 and completed the trademark and brand renewal work in 2010.

In 2006, "Shinki" brand thermistor series products won the title of "National Top Ten Thermistor Brands".

Heng shinki Electronics has been developing brand management strategy, taking the road of brand management, and becoming a local famous brand, a well-known brand in China, and a world-renowned brand. Its subsidiaries also have other brands such as Lanceni, Yogeya and Haiku

Lancini smart electronic desk calendar is a subsidiary brand product with the theme of time, health and future.

Yogeya Smart Thermostatic Water Mattress is a subsidiary brand product with the theme of environmental protection, health and energy saving.

Whale product thermometer is a subsidiary medical brand product.

The overall idea of Heng shinki Electronics' brand development is to market-oriented, to make the " Shinki" brand bigger and stronger; to be quality-oriented, to make the " Shinki" brand more refined and refined; to take the brand strategy as the ultimate goal and not forget the original intention. Constantly innovate, lay a solid foundation, and forge ahead.

Brand vision:

To be a world-class supplier of smart sensors

Provide one-stop solutions for smart sensors

Copyright © 2020 Heng Xin base Electronics (Qingdao) Co., Ltd. Support Newview